In a time of delivering harmless Twitter tweets and bland interactions, Wendy's twitter account just turned the table and the Internet loved it. No, Wendy's Twitter had not been hacked. They are just adopting a much more "Lime Like" attitude... ...Stand out...be different. In case you missed it. Here is the online exchange of Wendy's [...]
Maybe you woke up and decided to, finally, boost your social media presence for your business or brand. Maybe you have tried before and then life’s inertia took over, pushing social media to the back burner. Hey, don’t worry, we have all been there. In either case, there are things you can do right now [...]
8 Instagram Photo Tips Instagram can be tricky. Not like explaining to your spouse why you would rather eat out tricky…but awkwardly close. You have to grab attention, keep the attention, promote your business or brand AND relate to your followers. The list seems endless—and daunting. The common denominator? Your photos. Your photos are the [...]
As I have said before, I spend too much of my time wondering if my meal is "Instagramable." Sure, that is not really a word...but it should be. The fact of the matter is that Instagram is not only about food and has blown up to a full blow social media outlet. If you are [...]
There is no “one size fits all” when it comes to creating a great email marketing campaign. There are some basic items I like to stick to in a “sales” email campaign. There needs to be some sort of benefit. Is it a discount? Is it a “new” item? Is it only available for a [...]
No matter what size your business, big or small, you have a problem. Sure it might be your website, but let's start with a bigger problem. Matter of fact, it doesn’t matter who you are. Man or women, wealthy or just scraping by….we all have the same problem. Time How you invest that time is [...]
Be the Lime is NOW LIVE via podcast on Itunes! Take Be the Lime 'on the road' and learn how to help yourself, your business, or your brand stand out in the marketplace. Fred Rewey has been consulting for over a decade in helping businesses get unstuck and better communicate with their existing and proposed [...]
Aah the old days when you wanted to talk to someone you corked your message inside of a bottle and hoped for the best. Then it was about creating an email list with a couple hundred names on it. Nowadays, it is about getting a whole list of people. There are many ways to get [...]
Why does should every successful company (online or offline) talk about the potential of their email marketing? And why do so many companies make a BIG mistake thinking that email “lists” don’t apply to them? A “list” is basically a collection of information you have on your clients or customers. At the most basic level, [...]
Admit it. The movie was better. I know, people always say, “the book was so much better” but was it? Come on. Really better? I get it. There are two schools of thought here. On one side when reading a book you get to “picture” all those people in your head. The surroundings, the characters, [...]
